"Hey! It's Me, The Little Guy"

April 4, 2014

Josh Ginter’s blog has been a busy place lately. He’s a much better writer than me, and publishes words to his blog much more often than me. He’s made some enviable connections with “internet famous” folks like Patrick Rhone and Matt Gemmell recently, and writes:

I don’t think there has ever been a time in history where the world — and more importantly, the world’s people — have ever been so accessible.

When I first read the title of Josh’s post, I immediately expected something similar to Sid O’Neill’s “Hey, Look At Me, Bigtime Bloggers.” Sid’s post spoke to me a lot more than Josh’s, for one primary reason: Sid’s experience is much closer to my own. The takeaway line from Sid’s article:

Have you ever tweeted a link at someone internet-famous and immediately felt like a charlatan, only to be proved right when your tentative offering goes completely ignored?

I’ve had similar thoughts countless times, thoughts that breed endless frustration and bitterness. I can only help but convince myself that this “bigtime blogger” got to his current status by doing the same thing I’m doing, by traversing the “wire-tightrope of self-promotion” and experiencing the same negative thought quoted above, until finally they reach some undefined level of success, of bigtimeness. And once they reach that point, they can finally feel free to ignore the tweets of the next-generation of smalltimers. And the cycles repeats itself. It’s like the ritualistic freshman hazing back in high school, or the equivalent in collegiate greek life; “I was hazed as a first-year, so now I can haze as a fourth-year.”

Josh presents his case, perhaps unconsciously, from the viewpoint of a sophomore or junior in this metaphor. A smalltimer bravely crossing the tightrope with success—and seeing the pageviews, ad revenue, and popularity that comes with it. A counterpoint to the negativity often encountered when progressing through any social circle. Josh has his eyes on the prize—we can’t be jealous. He writes of his positive experiences in this field because he has experienced positive things, and deservedly so!